Who We Are
Bringing together experts in media, marketing and communications to fuel your growth.
With a team of industry veterans from the worlds of media, public relations, media relations and marketing, Vocatus provides expert strategic counsel coupled with relentless execution, partnering with you to amplify your voice, overcome business challenges and deliver on your unique goals.
Meet Our Team
Ray Hennessey
About Ray
Ray Hennessey is Chief Executive Officer and Executive Partner of Vocatus, a strategic communications and consulting firm for corporate and executive visibility. Previously, he was Chief Executive Officer of Connelly, one of the top 50 largest public relations firms in the U.S. Ray has counseled and advised Fortune 500 and Inc 5000 CEOs and CMOs in messaging, marketing, and executive visibility.
Ray spent 25 years in news media. He was the founding Director of Business News for FOX News, where he helped lead the launch of the FOX Business Network. He was an on-air contributor to CNBC, CBS News, and FOX News. In addition, he was editorial director of Entrepreneur and SmartMoney magazines.
Previously, he was the IPO columnist for The Wall Street Journal. He is also the author of Write Your Business Plan and hundreds of articles on entrepreneurship and tree markets. His torthcoming book, Beyond Sorry: How to Own Up, Make Good and Move Forward After a Crisis will be released in early 2024.
Ray holds a Bachelor of Arts degree from The College of New Jersey. He has also served on the boards of the Invest in Others Charitable Foundation, the School of Arts & Sciences at The College of New Jersey, St. Peter’s Preparatory School, and the Society of American Business Editors and Writers.
Christina Diabo
About Christina
Christina Diabo is Chief Operating Officer and Executive Partner at Vocatus, a strategic communications and consulting firm for corporate and executive visibility. A skilled media and marketing strategist, Christina manages the day-to-day work with a focus on transformational and forward-thinking strategies to attain optimal results. With experience in design and digital properties, Christina spearheads Vocatus’ marketing sector.
Previously, Christina covered local and national news events as a television journalist in New York City, after working as a community news reporter for The Palm Beach Post in West Palm Beach, Fla. As a Kahnawake Mohawk, she also works closely to help provide visibility and support to indigenous businesses.
Christina received a Bachelor of Arts in Multimedia Journalism and a Master of Science in Communication and Media Studies from Lynn University.
Tony Kono
Media Strategist
About Tony
Tony Kono is a veteran communications and marketing executive with experience in developing integrated, proactive media communications programs building on a previous career in financial journalism. Tony excels at developing messaging, leading teams and working with clients.
Andrew Hoffman
About Andrew
Andrew Hoffman specializes in broadcast and cable media opportunities for all Vocatus clients.
Andy is an Emmy Award winning television executive with more than 25 years’ experience in cable and broadcast news. During his career, Andy helped create and launch three cable networks in three diverse content areas: Fox Business Network, Court TV and Sports News Network. In his most recent media position, Andy oversaw the creation of all live content for Yahoo Finance where he led a team of 50+ people producing 8 hours of daily live financial programming.
Previously, Andy held leadership roles at Good Morning America and CNBC. He was the control room producer during some of the biggest news events of that period, including the 9/11 terrorist attacks, the 2004 Indonesian earthquake and tsunami and Hurricane Katrina in 2005.
In addition to his television career, Andy has spent nearly a decade as a public relations consultant, focusing on media placements, executive leadership and crisis communications.
Andy is a graduate of the University of Rochester and has a Masters Degree from the Newhouse School of Public Communications at Syracuse University.
Lisa M. Aldape
Senior Media Relations Strategist, Vocatus
About Lisa
Lisa M. Aldape has a strong track record in public relations, brand positioning, and executive communications. As a Senior Media Relations Strategist at Vocatus, she develops and executes high-impact PR campaigns, secures top-tier media placements, and crafts compelling narratives that elevate brand visibility.
She has led media strategy for a diverse range of clients, specializing in wealth management, private equity, and financial services. She has secured placements in all major top tier financial publications, including Barron’s, Bloomberg and The Wall Street Journal leveraging her strong industry relationships to position executives as thought leaders. She is also skilled in corporate messaging, media training, and crisis communications, ensuring clients effectively communicate their value in a competitive landscape.
Lisa’s background spans financial services, real estate and the nonprofit sector. Before joining Vocatus, she held key roles at JConnelly, Affinity Federal Credit Union, and The Community Preservation Corp., where she led media engagement and content strategy. She partners with senior executives to refine messaging, identify media opportunities, and navigate complex industry conversations with clarity and impact.
A graduate of the University of the Pacific with a B.A. in English, Lisa is known for her strategic approach, strong media relationships, and ability to shape compelling stories that drive visibility.